For high school and college students, it’s all about leveling up—music, style, and everything in between. Yup! flavored milk is the ultimate upgrade for their taste buds, bringing a creamy boost to match their epic life enhancements. We call it a #YUPgrade.
We created series of social posts introducing fairlife’s new yummy flavors 🐮
#YUPgrade
fairlife
Client
Role
concept
art direction
design
Team
CW Matt Millia